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Md Delwar Hossain
May 11, 2022
In General Discussion
The anchors win price concessions for fans, and the purchase volume brought by more fans further strengthens the bargaining power of anchors on the brand side, which Special Database forms a positive feedback. Because of the live broadcast economy, a corresponding industry has been formed instead. For example, MCN institutions, which are mainly anchors, have reached more than 5,000 by 2018. The online celebrity marketing services provided by MCN institutions are an emerging marketing Special Database method in China. At present, the work done by the MCN organization is mainly divided into three parts. One is to help celebrities maintain platform relationships, the second is to connect with brand merchants, and the third is to carry out IP incubation. From November 5th to Special Database November 11th, the proportion of UV (independent visitors) of MCN institutions in the whole network The anchor serves the user, and the supply chain serves the anchor. If a supply chain Special Database can't meet the anchor's selection requirements, it will immediately lose its competitiveness. The desire of the anchor to serve the fans must collect the fans' preferences, then design the style and hand it over to the factory for production. The effect of live broadcast e-commerce driving supply chain reform has surpassed the effect brought by previous online celebrity stores. Internet celebrity stores usually update once every Special Database two weeks, with 15-20 items at a time. The live broadcast supply chain is different. The anchors come every day, and they need to be updated every day to meet the needs of the anchors. In Hangzhou, the most common method for an anchor is to start broadcasting in a turn in more than a dozen supply Special Database chain bases. For example, the Hangzhou Tunhe live broadcast base is located in Xiasha, Hangzhou. and the surrounding anchor resources are rich, so a large number of live broadcast institutions.
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Md Delwar Hossain
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